The Track

A Section Blog

hero image for blog post
January 19, 2023

5 steps to grow customer lifetime customer value

Your customer relationship ending after the first transaction is similar to a romantic relationship ending after the first date: not good.

Read The Article
Greg Shove
Juan Pablo Del Alcázar Ponce
3 mins
For students
hero image for blog post
November 17, 2022

Every leader should have an operating manual. Here are 5 steps to build yours.

The things you do might be intuitive to you – but if they confuse your team, you're in trouble. Here's how to build an operating manual to make your decisions clear to everyone.

Read The Article
Greg Shove
Section Staff
2 mins
For students
hero image for blog post
November 2, 2022

Want to be a better investor? Adopt these three mindsets

Think like an artist, an analyst, and a skeptic to make better decisions.

Read The Article
Greg Shove
Section Staff
4 mins
For students
hero image for blog post
October 24, 2022

How to find your brand's purpose

Developing a brand purpose is a fundamental step for any company. Justin Lee shares how he uses the Section frameworks to uncover why his business exists.

Read The Article
Greg Shove
Justin Lee
For students
brand strategy
hero image for blog post
March 3, 2023

Do this exercise to get more meaning from your life

It's about pinning down your "ultimate why," according to Berkeley Haas professors Sahar Yousef and Lucas Miller.

Read The Article
Greg Shove
Section Staff
10 mins
For students
goals
hero image for blog post
March 3, 2023

The 10 essential business skills every person (or team) needs‍

I’m sure we’ve all had this thought over the course of our career: “I wish somebody could give me a playbook on how to be great at my job.”

Well, we’re here to tell you that being a great strategist isn’t a natural talent or a magic trick. It’s a list of critical skills that, when mastered, make you indispensable.

Read The Article
Greg Shove
Section Staff
10 mins
For students
strategy
hero image for blog post
May 2, 2025

Warmly CEO: “Do 30% more with AI, or you’re underperforming”

We’ve seen a lot of bold announcements and leaked AI manifestos recently painting a future of clear, AI-first leadership. We sat down with Warmly’s CEO, Max Greenwald, to talk about his own AI mandate: 30% growth from every employee by the end of the year.

Read The Article
Greg Shove
Section Staff
5 mins
For companies
AI
hero image for blog post
April 4, 2025

Is Deep Research worth $200 a month?

With new AI tools coming out all the time, it’s hard to know which ones are worth investing in. So here’s our lead AI consultant’s framework for whether you should shell out for Deep Research or not.

Read The Article
Greg Shove
Chase Ballard
6 mins
For companies
AI

Start learning for free

• Watch 3 free on-demand lessons every month
• Experience our flagship intro course for free
• Access Section's full catalog of courses

Section logo pop up