The Track
A Section Blog
Warmly CEO: “Do 30% more with AI, or you’re underperforming”
How an agency is preparing for AI clients
AI has put a big question mark over the future of agencies. So we talked to David Freas, Managing Partner at Supermoon, about how he’s transforming his brand agency with AI agent teammates – and for AI agent clients.
AI can think now. What does that mean for you?
The next stage of LLMs is here: AI that “thinks,” or breaks down problems step-by-step like a human would. Here’s how we got here, and what it means for how you use AI.
Passing the EU’s AI Literacy Requirements
Starting February 2025, The European Union's Artificial Intelligence Act (EU AI Act) mandated an "AI Literacy" requirement. Here's what that means for you.
Build, Buy, or Wait: The Leader’s Guide to AI Adoption
Edmundo Ortega spends all day rethinking a company’s core workflows with AI. So we asked him when companies should build custom AI solutions and when they should buy off-the-shelf. That’s when he introduced a third option – neither.
ChatGPT’s unhelpful responses might be your fault
When ChatGPT gives us subpar answers, it's our instinct to blame the tech. However, the real problem with human-AI collaboration is not the AI.
Where’s the money in AI? 10 insights from Azeem Azhar
Which AI projects and businesses will make their money back, and which will falter? Exponential View's Azeem Azhar weighs in.
How to set an AI policy for your company
In this post, we'll cover the four parts to a strong AI policy – your stance on AI, operating norms, rules/guidelines, and real-life use cases.
How to appoint (or become) your company's next chief of AI
Your business needs a chief of AI. Here's everything you need to know about how to appoint one, including a job description.
