Build an AI Product
Mini-MBA
$1,999
Prototype an AI product in 8 weeks
As a product pro or GM, you know AI can accelerate your product strategy. But where to start? In this hands-on, intensive 8-week bootcamp, prioritize an AI product based on your product roadmap, then scope, train, test and polish your prototype.
You'll leave with an AI prototype to demo, share with stakeholders, pilot, and (eventually) launch. All in eight weeks.
Note: Students must have access to ChatGPT Plus (the paid version of ChatGPT).
What you'll learn
WEEK 1: ONBOARDING
Set your intentions for the eight weeks ahead, and get to know your amazing 100-person cohort.
WEEK 2: BRAINSTORM AND PRIORITIZE AI PRODUCT IDEAS
What strategic focus drives your product strategy? Growth? Engagement? Monetization? In this module, you’ll learn how to integrate AI into your product strategy to align your AI product ideas with your strategic goals. Once you've infused AI into your product strategy, it's time to get tactical and brainstorm initiatives and prioritize one to prototype.
WEEK 3: SCOPE YOUR PROTOTYPE
You have your initiative. What does your prototype need to look like to bring it to life? You’ll scope out the key features of your product and what you need to build it.
WEEK 4: TRAIN YOUR PROTOTYPE
Training your prototype accurately is tricky, but key to its success. Teach your prototype the internal processes and proprietary data that will make it effective.
WEEK 5: PLAN YOUR USER TEST
Now you’ll put your user hat on. In the first week of user testing, you’ll spend time drafting a detailed plan of how you’ll facilitate your tests.
WEEK 6: CONDUCT USER TESTING AND ANALYZE RESULTS
Once you have a plan, you’ll spend a week conducting user tests and generating both positive and negative insights.
WEEK 7: Polish your prototype
In this last week of prototyping, you’ll create a “change loop” so that you consistently improve your prototype’s output and determine whether it’s ready to scale.
WEEK 8: PROJECT WEEK: CREATE YOUR IMPLEMENTATION PLAN AND PROPOSAL
With the help of AI, you’ll create a plan that covers your prototype results, as well as how you’ll implement, and eventually scale your AI product.
Who it’s perfect for
ANYONE
with an intermediate AI skill level responsible for integrating AI into product strategy
PRODUCt LEADERS
responsible for integrating AI into their product strategy
PRODUCT MANAGERS
responsible for ideating and building AI products
Who it’s not for
AI BEGINNERS
still grasping more basic AI skills (e.g. how to prompt, how to add AI into a common workflow)
ANYONE
not looking for a hands-on GPT-building experience
AI PRODUCT EXPERTS
who are beyond the prototype phase and ready to build outside Custom GPT
What students say about our AI courses
Have questions?
We've designed the Mini-MBA to take about 3-5 hours per week. This will include a weekly live lecture, which you will also get access to on demand.
We will be building our AI prototypes using Custom GPT, so all student must have access to ChatGPT Plus. Our AI expert is happy to provide additional guidance on expanding your AI product outside Custom GPT after the program.
Not at all. We will spend the first week infusing your existing product strategy with AI, and prioritizing products that enhance growth, engagement, or monetization (depending on your business' priorities). If you have ideas, that's great, but otherwise we will help you come up with them.
We recommend coming to the Mini-MBA with prompting experience. You can get familiar with AI prompting in our 2-hour AI workshops.
Microsoft Copilot is a more limited experience than ChatGPT Plus, but you can complete this program with just Copilot. We recommend ChatGPT Plus for more extensive features.
While this program borrows content from existing courses like Product Strategy and Building a No-Code AI Bot, we're building it to feel new and uniquely useful to members and non-members alike. We'd love to see you there.
This program is for anyone who has influence over their product roadmap. At a large organization, that could be limited to product managers, but we invite any founders, executives, marketers, strategists, etc. who can influence the product roadmap.
You'll leave with a prototype for your AI product or feature, as well as a plan that covers how you'll test, implement, and scale your AI product. We'll also help you build a demo and presentation to share with key stakeholders.
Yes - if you complete the program and submit your final project, you will receive a Build an AI Product Mini-MBA certification to share on your resume and LinkedIn.
